Pomfret town enforces seasonal road closures due to influx of influencer tourists during foliage season.
The town of Pomfret in Vermont has implemented road closures for a portion of its roads during the peak foliage season, citing issues caused by an overwhelming influx of influencer tourists. The select board voted to block access to Cloudland Road and Barber Hill Road to non-residents from Sept. 23 to Oct. 15. The move also restricts access to the popular Sleepy Hollow Farm, a private property frequently visited by tourists seeking the perfect fall foliage shot.
The town’s decision was prompted by increasing traffic related to the foliage season, which the select board described as causing significant safety, environmental, aesthetic, and quality of life issues. The popularity of Sleepy Hollow Farm, in particular, has contributed to the issue, as it has become a hotspot for influencers eager to capture the picturesque autumn views.
Sleepy Hollow Farm has been featured widely on social media, especially on TikTok, where videos using the hashtag #sleepyhollowfarm have amassed over 800,000 views. The stunning fall scenery has also led to thousands of Instagram posts.
However, the surge of visitors has led to disruptive behavior, including ignoring “No Trespassing” signs at the farm. Some TikTok videos have even captured tourists entering the property despite the clear signs, prompting further concerns from the local community.
Pomfret officials hope that the road closures will reduce the crowds and mitigate the negative impacts on the town’s residents and the environment. The temporary ban on non-residents is seen as a necessary step to preserve the town’s safety and quality of life during the busy foliage season.
This move highlights the challenges faced by small communities dealing with the growing influence of social media-driven tourism. Local officials are working to balance tourism with preserving the town’s natural beauty and livability.
Pomfret’s decision has sparked conversations about the responsibility of influencers and tourists in respecting private properties and local communities, especially in scenic areas that have become social media sensations.
